Branding

An interesting label? Unique Bottle cap? Different type or shape of the bottle

Taste

Sweetness is tasted at the tip of the tongue? or peppercorns in the back of your throat? What do we taste that is enjoyable?

Smell

Grass or oak, berries or minerals. These aromas all directly affect the taste and other sensation part of enjoying a good wine

Color

Ruby, gold or something in between like pale salmon. What color does this wine make you think of when describing the wine?

Marketing

An interesting printed advert or wall display?

Aftertaste

What does this wine leave you with afterwards? A longing for more or more of a funny taste that just doesn't sit right?

Price

Good wine for an affordable price. I'd even dare say a bargain

Availability

Is this wine available throughout the country in brick and mortar shop or online?